Visitor Intent Scoring

How SaleCycle helps you
‍segment your traffic

To help Traffic Managers meet this challenge, Salecycle has developed the Visitor Engagement Score: an AI-based technology that can automatically and continuously rate traffic based on personas and their degree of engagement.This score allows:

To segment all website traffic, including anonymous traffic;
To analyze all of your acquisition campaigns (Google Ads, Facebook Ads...);
To create custom audience lists in just a few clicks;
To share these audience lists with all your media;
To personalize the user experience in real time on all your devices.

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Marketing segmentation

Segmenting your traffic is the number one solution to make your online advertising expenses profitable. Why? Because site visitors all behave differently: not everyone (unfortunately) has the intention of buying your products immediately, they are at different stages of the funnel.

Segmentation makes it possible to understand the details that make the difference: points of friction, purchase intention, browsing context, micro-moment. This focus makes it possible to understand what Internet users have come looking for on your site, it helps to make data usable, therefore improves the customer experience and thus makes it possible to improve the ROI of advertising investments.

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SaleCycle provides
‍2 types of solutions

SOLUTIONS TO MEASURE AND ANALYZE:
‍Automatically segment your traffic by positioning each of your Internet users on one of the main stages of your shopping journey. The scores are built with you in order to take into account all the specificities of your business, they are then shared in real time with your Web Analytics or acquisition tools.

‍SOLUTIONS TO ACT ON YOUR SITE AND OUTSIDE:
‍Act on the site to complete your acquisition and increase conversions; act outside the site, directly in your space buying tools by taking advantage of SaleCycle to buy better (better ROAS).

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Marketing segmentation

PROFITABILITY:
‍By creating segments that represent the purchase intent of your visitors, it is then easier to make the right decisions to optimize your advertising investments.
SAVING TIME:
‍Segments are created without technical knowledge. Once created, these segments are automatically shared to your digital ecosystem such as Google Analytics, Google Ads, Facebook Ads.
RELEVANCE:
SaleCycle's AI helps you create personas specific to your site, to your sector of activity.

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Refine your analysis

‍Score the engagement of the visitors you've managed to attract and make your campaigns progress every day. Our engagement scores are automatically shared with the main traffic acquisition levers: Google Ads, Facebook Ads, Linkedin Ads or more simply your CRM and PRM tools.

Use these scores and refine your analysis on the performance of your campaigns. Thanks to SaleCycle, you can analyze the behavior of your visitors to classify them according to their interest and therefore focus on the prospects who are most likely to convert.

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What are advantages of
‍visitor intent scoring

Increase your turnover immediately

Convert more. Convert better. Improve your margins without additional effort or investments.

Increase the engagement of your web traffic

Our team of experts advises you to set up varied and effective campaigns on your site, quickly and easily.

Understanding better to take better action

Thanks to SaleCycle, you can now precisely analyze the journey of each visitor and adapt the content of the site in real time.

The SaleCycle methodology

‍Customizing your website is essential to increase the conversion rate because it allows you to provide a user experience adapted to each visitor.

In fact, by customizing your site, you can offer content and offers that match the preferences and needs of each user, based on their browsing history, previous searches, and demographic profile. This personalization can boost visitor engagement, increase time spent on your site, and reduce bounce rates.

This is why SaleCycle has implemented a simple and effective methodology that allows you to never be out of scenarios to set up on your site, to boost your conversions quickly and easily. In addition, support by our Experts is included and unlimited in our formulas.

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We evolve with you at each stage of the life of your company

‍We have solutions adapted to each size of business, levels of support à la carte, and we also personalize our commercial offers! Our customers can also change their choice of support during the year, according to the evolution of their needs.

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Frequently asked questions

Will your solutions slow down or break my site?

Don't worry: none of our solutions are likely to break, slow down or have a harmful effect on the content or interface of your website. Our modules have already proven themselves for many businesses, and are specially designed to work on your website, depending on the technology used.As for our script, it is ultra-light., and is installed on top of your site: once put online, our service will therefore have no harmful impact on the technical aspect of your site, nor on its performance, nor on your SEO.

Is your solution compatible with my CMS?

SaleCycle is compatible with all CMS, but also for custom code sites. This applies to our personalized product recommendation solution, but also to our other modules. Thus, we guarantee that you will not have no technical problems when our service was put online.

Do I have to buy the whole solution?

No, SaleCycle is a suite of solutions: you are free to choose those that are in line with the needs of your website. For more details, do not hesitate to contact one of our experts, who will present the different possibilities and functionalities of our tools, presenting the most relevant ones for you.